About
You're a successful entrepreneur.
That means every day you wake up, you're running a bigger company than yesterday. It's thrilling, but disconcerting. At what point do you need help from brand and marketing pro's who have worked at the next level? People who are entrepreneurs themselves, but 'get' the discipline of big brand marketing.
That’s where I come in. My name is Marc Stoiber. I’m not your normal, cookie-cutter marketing consultant.
I’ve worked with some of the biggest companies in the world. Household names like Budweiser, Procter & Gamble, Unilever and McDonald's. I’ve also helped grow incredible entrepreneurial operations like Delivery Slip, Sisu and Gardening Know How.
I can help your company. I work shoulder to shoulder with incredible founders to help them build massive, powerful brands.
Sharing the right stories, the right strategies, the right magic, with the right people.
And everything I do, I do with the entrepreneur's ultimate goal in mind. Driving revenue while building a futureproof brand.
If you want to take your company to the next level, but aren’t sure how, send me a message here on LinkedIn, or email me at marc@marcstoiber.com
Articles by Marc
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Sell your idea with the power of metaphor.
Sell your idea with the power of metaphor.
By Marc Stoiber
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Brand positioning: battling for the world's most valuable real estate.
Brand positioning: battling for the world's most valuable real estate.
By Marc Stoiber
Contributions
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How do you collaborate with influencers for content creation?
Step 1 should be: Question why you’re working with influencers in the first place. Influencers are pay-to-play ad platforms that are in business to build their brand, not build yours. Pull back a bit, and you’ll see they’re a bit like running an expensive ad in a magazine that reserves the right to botch the ad copy. Yes, they’re outsiders, and say they have more credibility than an ad because you aren’t putting words in their mouth. But the fact you’re paying them destroys any illusion of integrity. If you want to have outside 3rd parties sing your praises, far better to cultivate brand ambassadors. People who will spread the word about your brand because they love it, not because you’re paying them to.
Activity
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Recap from TechExit M&A conference Vancouver 2024 Sam Pirzadeh and I stepped out for a one-day event, centred on M&A. Recently Pioneera Ventures…
Recap from TechExit M&A conference Vancouver 2024 Sam Pirzadeh and I stepped out for a one-day event, centred on M&A. Recently Pioneera Ventures…
Liked by Marc Stoiber
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Apple has submitted a patent application that raises some serious privacy and ethical concerns. The US Patent and Trademark Office lists application…
Apple has submitted a patent application that raises some serious privacy and ethical concerns. The US Patent and Trademark Office lists application…
Liked by Marc Stoiber
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Many of us talk about trends. Our business in many ways revolves around trends. Think of the recent McDonald’s work about the Grandma McFlurry. I’m…
Many of us talk about trends. Our business in many ways revolves around trends. Think of the recent McDonald’s work about the Grandma McFlurry. I’m…
Liked by Marc Stoiber
Experience
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Brands Investors Love
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Publications
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Didn't See It Coming
Createspace / Amazon
See publicationMarc Stoiber, a 25-year veteran of the marketing trenches, has stewarded the reputation of brands ranging from global multi-nationals to local pizza shops. He’s witnessed tectonic shifts in the marketing landscape - from rapidly changing values and beliefs, to consumer hyper-engagement and the messy implosion of sacred marketing cows.
In Didn’t See It Coming, Stoiber describes a brave new world. He gets into the head and heart of skeptical consumers as they decide who they want to…Marc Stoiber, a 25-year veteran of the marketing trenches, has stewarded the reputation of brands ranging from global multi-nationals to local pizza shops. He’s witnessed tectonic shifts in the marketing landscape - from rapidly changing values and beliefs, to consumer hyper-engagement and the messy implosion of sacred marketing cows.
In Didn’t See It Coming, Stoiber describes a brave new world. He gets into the head and heart of skeptical consumers as they decide who they want to believe in – against the backdrop of economic meltdown, cultural chaos, climate change, and technological overload.
Didn’t See It Coming is honest, fun to read and packed with great thinking. There are ideas to mull, wisdom to consider, and practices to rip off and claim as your own. Best of all, there isn’t a word of marketing bafflegab to be found. Join Marc as he pulls back the curtain, rolls up his sleeves and redefines how marketers can get their groove back.
Languages
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German
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French
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Recommendations received
97 people have recommended Marc
Join now to viewMore activity by Marc
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👉 Flight of the Ostrich Caucus: A US state just removed references to “climate change” from state law. Yesterday, the governor of Florida, Ron…
👉 Flight of the Ostrich Caucus: A US state just removed references to “climate change” from state law. Yesterday, the governor of Florida, Ron…
Liked by Marc Stoiber
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“A green business needs to be managed as a business to have credibility that it needs within an organization.” These words from Dave Shull, head of…
“A green business needs to be managed as a business to have credibility that it needs within an organization.” These words from Dave Shull, head of…
Shared by Marc Stoiber
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HUGE shoutout to the team who worked with us to create this essential accessibility training for airports across Canada! 🙌 🎉 Special thanks to…
HUGE shoutout to the team who worked with us to create this essential accessibility training for airports across Canada! 🙌 🎉 Special thanks to…
Liked by Marc Stoiber
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Last month, I received an invitation to speak at Creative Pulse in Vancouver about my journey from providing creative services to developing my own…
Last month, I received an invitation to speak at Creative Pulse in Vancouver about my journey from providing creative services to developing my own…
Liked by Marc Stoiber
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Thank you Campaign Canada for the unbelievable honour of winning 'Ad of the Century' for IKEA 'Start The Car'. This award honours the hard work…
Thank you Campaign Canada for the unbelievable honour of winning 'Ad of the Century' for IKEA 'Start The Car'. This award honours the hard work…
Liked by Marc Stoiber
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